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In 1997 Mattel added Fashion Avenue line names to the packages. They reissued some of the fashions from 1996 and added new ones. Some of the new ones are the same fashions as last year but change color. For example a purple and black dress from 1996’s Boutique line is reissued with silver instead of purple fabric. The Boutique line is the largest line this year. Bridal has it’s own line, but one is again included with the Evening Wear line. The Bridal line interior packages have a pink instead of cream background but the remainder are the same. Internationale, a short two-year line, debuted this year. Also new is Matchin’ Styles with matching outfits for Barbie and Kelly. The package backing of both have a new design, pink with four photographs of Barbie in her fashions against outdoor and city-scenes. The inside package background of Matchin’ Styles is an adjustment of the standard Fashion Avenue style. Instead of a brown gold-tone look, the arch and flower print is in pink against a white background with Barbie & Kelly in the 1990’s logo font. The background is simliar to the Internationale line but with photographs in an oval “frame” of white and floral print. Four of the five fashion packs for this year are pictured. The back also has Barbie & Kelly Baby Sister of Barbie doll, which will be the name of Kelly’s own line when it debuts next year.
1997 lines are: Boutique: High-fashion styles for Barbie doll. Each is a complete outfit with shoes and accessories. Evening Wear, Party. Bridal: Beautiful bridal fashions for Barbie doll, including shoes and accessories. Lingerie: Pretty ensembles for Barbie doll, each with coordinating shoes and comb or brush. Ken. Internationale: Barbie doll’s most glamorous collection ever, designed exclusively for the Internationale line. Matchin’ Styles: Barbie doll and her little sister Kelly doll, look adorable in these cool matching outfits! Designed exclusively for the Fashion Avenue collection. The newest, trendiest looks times two! Matching fashions for Barbie and Kelly featuring realistic fabrics and lots of fun detailing like buttons and buckles.
Above text adapted from 1997 Mattel USA Vendor Catalog.
- Boutique Assortment Number 17327
- Party Assortment Number 17328
- Lingerie Assortment Number 17332
- No separate denim line this year
- Matchin’ Styles Assortment Number 15902
- Evening Wear Assortment Number 17330
- Internationale Assortment Number 17292
- Ken Assortment Number 17331
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